Video: Aston CEO and chief designer talk about the One-77

Posted on October 6th, 2008 by Robert Adams | Posted under: Aston Martin, Supercars

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Can anyone disagree that Aston Martin is one of the best looking automobiles out there? Probably not! You might not be too excited about the four door Rapide, but you should be more than excited about the new One-77.

One-77 takes the Aston Martin to a new level. With V12 producing 700 hp, carbon fiber chassis, aluminum body this is going to be the ultimate Aston ever. Price tag of £1,050,000 excluding taxes makes it one of the most expensive supercars out there. We are sure that the price won’t be an issue and all 77 cars will find their owners in no time(if they already haven’t).

Below we have a video of CEO dr. Bez Ulrich and chief designer Mark Reichman discuss the One-77. One of our favorite parts is when Mark sais: “Aston Martin has so much soul. They make the most beautiful cars in the world.” Enjoy!

8 Comments to “Video: Aston CEO and chief designer talk about the One-77”

mannen says:

October 7, 2008 at 12:19 am

Actually the pricing comments you’ve made are incorrect. The Veyron cost around £ 1 200 000 pounds over here in the UK. So the Aston will not be more expensive.
admin says:

October 7, 2008 at 6:59 am

thanks for the correction mannen.

When Bugatti first announced prices, then Veyron started at £800,000 excluding taxes. thats about £200,000 less than the One-77.
Yoda says:

October 31, 2008 at 1:15 am

But thoes the Aston gives the same as Buggati as a feeling when driving? I don`t think so. Same engine as DB9 - I am sorry! This is just tuned DB9. You can have a Aston from Zagato and will be better at lower price. You can have a custom Enzo from Pininfarina for less the price of this Shit (I`m sorry but more than the price of DBS is clear nonsense). These cars are unique and less prised. Do not think I don`t like Astons. I like DB9, DB7 and Vanquish but DBS, Vantage and thi are stupid.
Yoda says:

October 31, 2008 at 1:18 am

Sorry for the second reply. 700 bhp - I can have 1000 bhp for less than $80 000 in a Supra and a better technique.
Rolf says:

October 31, 2008 at 12:18 pm

to: Yoda
com’n man!

This is the stupidest comparison ever. People who buy million dollar supercars dont care that tuned vette or supra can go faster. Its not the same.

Think about the prestige, brand name and exclusivity!!!
Everyone can get a supra and tune it to 1000 hp, how many can buy a One-77 and drive it in Monaco?

and this is no way a tuned DB9. Not even close. Not even tuned DBS.
yoda says:

November 4, 2008 at 12:41 pm

To: Rolf
But the price I`m sorry when you go with an old Ferrari or better old limited edition zagato for example you will be more exlusive than everyone else + your car is more rare than the Aston and less expensive. If you want anything else go to Mansory they`ll make smthing unique. Rolf did you red my first post?
yoda says:

November 4, 2008 at 12:47 pm

I always forget something. They use db9 engine, db9 technique at all, just tune the engine to 700 bhp make nise design (all right great design). How is that not a tuned dbs, which is at first is tuned db9.
Rolf says:

November 4, 2008 at 2:03 pm

I agree to some extent with you Yoda.

One-77 is going to be so exclusive that I am sure 99% of us will never see it.

I dont have the kind of money, so I dont know how these people think:)

I can only dream:)