Audi A1 unveiled ahead of Geneva Motor Show
Watch out Mini Cooper! Audi A1 is a new premium class car in the small compacts class and from the first impressions it has what it takes to succeed when it goes on sale this summer with a base price of around 16,000 euros.
The A1 is 3.95 meters (12.96 feet) long, 1.74 meters (5.71 feet) wide but only 1.42 meters (4.66 feet) tall. The wheelbase measures 2.47 meters (8.10 feet).
Sales target for the upcoming Audi A1 is 80,000 units in its first full year
Audi A1 will make its official debut in March at the Geneva Motor Show. Before the official launch Audi has released some interesting details about the first premium car in the subcompact segment.
“The subcompact segment is forecast to grow in Europe by the year 2015 - in Germany alone growth of 30 percent is anticipated. We’re currently expecting to sell 80,000 units of the A1 in its first full year,” says Peter Schwarzenbauer, Member of the Board of Management for Marketing and Sales at AUDI AG.
Report: Audi A1 will debut at the 2010 Geneva Motor Show
Premium small car segment is currently ruled by the MINI. Audi has big plans in this small car segment with the new A1, that will be shown to the public next March at the Geneva Motor Show.
Sales are expected to start later in the summer and as with other Audi models there will be many different body variants(3 door, 5 door and a cabrio).
Audi A1 won’t make it to the U.S.
Last year Audi sold over 1 million vehicles worldwide and future plans include passing their long time competitor BMW.
To do that Audi needs to expand its lineup. In Europe they are planning to introduce a small city car A1 in 2010. Unfortunately this little Mini fighter won’t make it to the U.S.
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